BLOG

Attendants to first C2 in Europe played Co-Society’s Co-Poker

BY INFONOMIA on 25 / 10 / 2014

Co-Society was invited to participate leading a workshop in the first event held by C2MTL in Europe. In Zurich, attendants from different European companies could “play” with their assets and combine them with those from others participants to imagine a new business opportunity in the field of the Internet of the Things and born from collaboration.

Dell decided to partner for fighting for the cloud

BY INFONOMIA on 19 / 10 / 2014

After flip flopping on its cloud strategy for years, Dell decided to finally settled on one that relies on nearly a dozen major cloud partners instead of building a standalone public cloud of its own. That means to keep public cloud partnerships central to its efforts to bulk up its end-to-end services capability…

If you want to make it viral, make it collaborative first

BY INFONOMIA on 16 / 10 / 2014

My advise to those disappointed with social media promises on marketing a product? Quoting the famous phrase coined by Clinton: “It’s the Product, stupid”. Since new digital paradigm started to impact organizations, new forms of marketing have just focused in two most known “Ps” in the Marketing Mix, Place and Promotion, forgetting about the P for Product. Co-innovation with customers is, of course, an important part of the solution…

Corning + Samsung: a 40 years old history of Co-

BY INFONOMIA on 12 / 10 / 2014

You may or may not know it, but more chances are your smartphone or tablet uses Corning’s glass. Most of us knew first about this company because Gorilla Glass, the strong damage-resistant glass used in these tech gadgets. But, in fact, Corning is a more than 160 years old company that is known both for its combination of material and process expertise and for a long history of collaborating closely with its customers…

Starbucks + Danone: First heart, then mind

BY INFONOMIA on 09 / 10 / 2014

A co-innovation process between two companies may be sparked by many different reasons, in some cases the most unexpected ones. In the case of Danone and Starbucks, that was supposed to be the reading of a book. Obviously, there were also a bunch of other more rational reasons besides literature…

TWITTER

FACEBOOK

Sílvia Langa Visual Comm
This site may use some "cookies" to improve your experience when navigating. Before continuing to navigate on our web page, we recommend you read the Policy on Cookies.
Accept