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Teaming up with customers to co-innovate (or even better with your fans, if you’re lucky to have them)

BY INFONOMIA on 20 / 03 / 2015

Consumers are a huge and largely untapped source of creativity and innovation. Why not trying to tap into it? A co-creation workshop with customers should be an activity to consider for most organizations, but it’s a must for those lucky enough to have not just customers but fans, as we recently confirmed leading one of such co-creation tools for F.C. Barcelona…

Co-Session#21 Science is Business (II): Thinking up together new ways for science transfer

BY INFONOMIA on 12 / 03 / 2015

A meeting between research scientists and business people is still an unusual occurrence. Co-Society intended to make the most of Co-Session#21 to propose a dialogue – an opportunity to work together – precisely to design a framework to promote a new relationship and understanding.

Co-Session#21 Science is Business (I): A much needed collaboration for a new economic model

BY INFONOMIA on 06 / 03 / 2015

It is essential that any new economy or new productive model for the 21st century has a significant basis in the advances of scientific research. Science is the only field that will provide the solutions to many as yet unresolved problems and needs within the business world. Science is business. But despite that, giving such a name to a conference like our last co-session can unfortunately still be seen as provocative.

More “match.com-like” tools are required not to waste any chance for collaboration

BY INFONOMIA on 26 / 02 / 2015

Maybe Material Mix cannot be considered in a narrow sense as a collaborative platform, but nevertheless we find it inspiring as a good example of the kinds of tools still required to drive collaboration and make it much easier and likely.

Internet of Things will make my product less valuable than our product

BY INFONOMIA on 19 / 02 / 2015

The announced advent of a new generation of smarter and connected products will redefine many industry boundaries. It will also reshape competition and, consequently, it will require companies understanding collaboration and co-innovation as a critical element for navigating successfully new and unknown territories beyond their century old traditional, siloed “zones of comfort”.

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